Social Media Marketing Methods # 116
Keep close social tabs on your competitors
You must remember that you are not alone in social media marketing. Therefore, be cognizant of the fact that every mechanism or measure you are applying in a bid to woe support from your audience might be the same ideas applied by your competitors. Much worse, your competitors might be applying more effective measures to win the hearts of the same audience you are clobbering with outdated tactics. Therefore, always be sure to keep close tabs on your competitors to know what they are doing to win their audience. Identify their strengths and weaknesses in order to build a strong strategy that will stand out amidst the competition